LE THÉ

ACADEMIC PROJECT

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Le Thé is a conceptual brand identity for this Package Design project.

With Alphonse Mucha and Claude Monet as the main inspirations for this project, the creation of a luxury French tea "Le Thé" was perfect.

Alphonse Mucha's Art Nouveau aesthetics inspired the package design, and Claude Monet's paintings harmonized the colour palette for the product development of Le Thé's package design.

Paintings & Colour Palette Inspiration

Claude Monet

Packaging & Graphics Inspiration

Alphonse Mucha

Logo Design

Package Design

Typography

Hand-drawn

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