LE GERMAIN HOTEL

ACADEMIC PROJECT

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The current layout of Le Germain Hotel is a combination of rectangular and squared modules that function as content placeholders and offers little interaction for the user aside from providing bite size information. It comes short of accomplishing its primary objective to encourage booking and interest in the hotel and it’s special features.

This new layout puts the call to action "make a reservation" front and center no matter the page visited. All other calls to action are secondary in size and placement on the page, making it the most dominant and present feature. The chosen layout is designed in a full page arrow shape that collapses on each other as you scroll. This forces the user to engage with the content in order to discover the rest. 

Web Design

Branding/Identity

UI Design

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